While the technology for virtual reality (VR), and augmented reality (AR) is still quite young, there's no shortage of inspiration for possible applications. Whether virtually trying on clothes or providing free world-class education, VR is poised to make an exponential impact once the technology sees wider adoption.
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Indeed, The idea of using VR and AR in e-commerce could change the future of online shopping concept. Just imagine if you could virtually interact and touch items before purchasing them. For example, you could virtually try on a dress, feel the fabric, and see how it suits you. Banana Flame, a British clothing e-store, has already incorporated AR, as it allows shoppers to use their web cameras as interactive mirrors.
AR is becoming dominant and is being driven by its increased usage on mobile devices.
Follow this article https://mlsdev.com/blog/future-of-e-commerce-innovations-to-watch-out-for-new to find out more about the trends in 2018 and the most notable technological innovations modifying the future of the online shopping experience.
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