The Exponentials team will be sure to keep our eyes peeled for these and other wearable trends at CES. Looks like there are so many great ways to improve our everyday activities, but is it enough to change our behaviour? We shall see.
5 Wearable Technology Brands Marketers Need to Know About at CES
Last year, Apple Watch and Fitbit were on seemingly every tech-savvy marketer's wrist. But as wearable technology gets more sophisticated, so do the products tech companies are pitching to brands and agencies.Wearable tech is expected to be one of the biggest categories at this week’s Consumer Electronics Show in Las Vegas, where marketers will suss out which high-tech advancements have the most advertising potential and the power to win over consumers.Here’s a look at five intriguing wearables companies trying to make a splash at CES: